Greatview推出了Greatview星球,以推动循环经济。
GreatView与INEOS和UPM Biofuels合作开发了首个可持续包装解决方案Greatview Planet,这都是由RSB认证的。
With the official launch of Greatview Planet in June this year, Greatview is responding to the growing demand for sustainable packaging solutions for liquid dairy and non-carbonated beverages. Greatview Planet expresses Greatview’s contribution to the development of the circular economy by increasing the share of renewable, wood-linked material in the packaging.
Greatview的无菌包装材料主要由FSC认证的纸板制成,它通过使用可持续管理的森林和其他受控来源的天然原料具有可持续性。为了保护内部产品,纸箱用聚合物层压。借助Greatview Planet,GreatView通过使用由基于高油的生物萘制成的生物构成的,质量平衡的聚合物来增加与森林相关的可再生内容,并完全认证为全球公认RSB (Roundtable on Sustainable Biomaterials) Standard。高油是制浆过程的残留物,起源于森林。
Greatview国际总监Victor Lee指出:“在Greatview,我们将可持续性视为我们业务模式不可或缺的一部分,也是我们为客户,零售商和消费者发展长期价值的承诺。我们已经投入了大量努力来寻找推动循环经济的方法。Greatview Planet是我们为之骄傲的重要里程碑。它节省了化石资源并有助于脱碳价值链。Greatview Planet是在德国生产的,是Greatview的第一个具有自身可持续性地位的产品,致力于满足国际市场需求。为了开发该产品创新,我们与基于生物的化学工业的领先公司合作。Greatview Planet是所有三个政党共同承诺和野心的结果,以推动可持续性。”
Development partnerships
为了开发其可持续产品创新,Greatview与Ineos和UPM Biofuels合作。
Juha Rainio, Sales and Marketing Director, UPM Biofuels explains: “We are committed to replacing fossil-based feedstocks with renewable alternatives. An excellent example of this is our UPM BioVerno naphtha, produced from tall oil - a sustainable residue of wood pulp processing – in our unique Lappeenranta Biorefinery in Finland. Our purpose is to create future beyond fossils which we can now make happen together with the RSB, INEOS and Greatview.”
Rob Ingram, CEO INEOS Olefins & Polymers Europe said: "The new INEOS product that Greatview uses, is made from UPM’s bio-naphtha, converted into a 100% bio-attributed polymer using 100% renewable wind power. This new polymer gives Greatview a competitive edge based on a certified sustainable product range. Innovation across our business continues to drive the sustainability of our products and production processes. We are working together with our customers and upstream partners to make the circular economy a reality."
在德国哈勒的Greatview工厂,新的生物成分聚合物用于层压纸板并生产无菌纸箱包。Bio Attribed聚合物以及Halle的Greatview生产设施的整个价值链已获得RSB可持续性标准(RSB Global)的认证[1]。To ensure low environmental impact manufacturing, the Halle factory runs with 100% green electricity, is equipped with modern, resource-efficient production lines and is certified according to ISO 14001 (Environmental Management) and ISO 50001 (Energy Management), in conjunction with other standards.
The bio-attributed polymer used in Greatview Planet has the same material property as conventional polymer and thus guarantees the same high quality and food safety of the Greatview Planet carton packs. Alongside the value drivers “Sustainability, Quality & Food Safety”, Greatview Planet is a “Plug & Play Solution” – ready to run on the customer’s filling line without any downtime or additional waste in case of a switch from standard Greatview packaging material to Greatview Planet. Maintaining high line efficiency and causing zero additional waste are further sustainability benefits while also ensuring low filling costs and attractive total cost of ownership (TCO) of the whole carton filling system.
Customer Value Services
Greatview Planet是Greatview的第一个可持续产品解决方案,具有广泛的好处。此外,GreatView还提供两个绿色客户服务谈话消费者和绿色创新。
TALK CONSUMER is a service offer to ensure the best on-pack-promotion in the right consumer-friendly language, customer-specific and compliant with certification standards. Greatview and the RSB have developed a modular, RSB-compliant claim pool with plenty of ideas for B2C-consumer claims on sustainability.
可持续生物材料(RSB)圆桌会议的技术总监Nicola Noponen表示:“ Greatview和RSB紧密合作,撰写了准备部署的RSB批准的索赔列表。这种成功的合作来自对每个合作伙伴的需求的牢固理解,这是将技术要求转化为吸引人且易于理解的消费者消息的基础。”
借助Green Innovation,GreatView为客户提供了在联合共同开发合作伙伴关系中开发量身定制的绿色产品解决方案,以进行产品创新并自定义独特的绿色包装。
Greatview有所作为
With Greatview Planet, Greatview doubles its product portfolio – all formats produced in Germany are available in both Planet and standard versions. Greatview Planet is an important step for Greatview to complement its product portfolio with a sustainable solution positioning Greatview not only as a material supplier but as the customer’s partner.
Greatview是液体食品行业的领先综合无菌包装解决方案提供商。GreatView提供产品和服务,包括纸箱包装材料,填充机,备件和技术服务。Greatview目前是全球第二大卷式供应商提供的解决方案,完全兼容与行业标准的卷填充和空白的无菌纸箱填充机。www.greatviewpack.com
UPM Biofuels produces renewable and sustainable products for the transport and petrochemical industries. It offers the customers ways to replace fossil raw materials and reduce their carbon footprint. UPM's innovative, bio-based products are frontrunners in quality, usability and sustainability. In addition to renewable diesel, the UPM Lappeenranta Biorefinery produces renewable naphtha - an excellent wood-based raw material for plastics. www.upmbiofuels.com
Ineos是一家全球制造公司,生产用于日常生活的原材料和能源。它的产品通过为许多社会需求提供最可持续的选择来为社会做出必不可少的贡献。Ineos到2050年将推动向零经济净的过渡。作为其温室气体减少策略的一部分,它旨在转向更循环的经济,并最大程度地利用材料。www.kishaskids.com
可持续生物材料(RSB)的圆桌会议是一个全球成员组织,推动了向基于生物和循环经济的可持续过渡。RSB的可持续性框架是由其多方利益相关者的成员制定的,它是支持气候危机的创新解决方案的强大而可信的基础。RSB利用这个基础为决策者配备了对人和地球的积极影响。www.rsb.org
照片:Greatview
Contact:
理查德·朗登(Ineos)+41 799 626123
Alex Williams (Media Zoo)Alex.williams@mediazoo.tv+44 7793207325
Andrew McLachlan (Media Zoo)andrew@mediazoo.tv+44 7931 377162
Stephen Erhorn, Marketing Officer; Email: stephen.erhorn@greatviewpack.com
[1]RSB可持续性标准(RSB Global)确保了通过可持续性,气候影响和化石资源更换物质对材料的积极影响。